BioBav is a fertilizer designed for houseplants, aimed at individuals who often throw away plants due to uncertainty about how to nourish them, leading to their demise.

The client was introducing this new product in the United Kingdom and requested an e-commerce website to facilitate online sales, a straightforward social media strategy, and the creation of marketing materials such as vinyl banners and flyers.

When I began developing this brand, the only visual elements available were the logo and product labels. Initially, the design was aimed at a modern aesthetic, but it was later decided to incorporate more purple to give the brand a funkier look. I collaborated with the Marketing Director to shape the brand's image, personality, and messaging.

The designs created were intended for both direct-to-consumer sales and retail shops that would carry the product.

As of May 2025, the website remains live and continues to feature my work. You can explore it at the following link: BioBav Website.