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Jameson

Packaging design, collateral printing, event design, POS and POP printed materials for Jameson - Pernod Ricard Portugal through Targeting

During my time at Targeting agency in Lisbon, I had the opportunity to work on the Jameson brand for Pernod Ricard, the official distributor of Jameson whiskey in Portugal. As part of a small and collaborative design team, I worked closely with Jameson's established brand assets to ensure all materials were visually consistent and aligned with their global identity.


My responsibilities included designing a variety of marketing collateral, such as flyers, brochures, and other branded materials to support promotional campaigns. I also created large-format graphics for print, which were exhibited in supermarkets and at special events, enhancing Jameson's in-store and public presence. Additionally, I designed back bars and other event elements to create immersive brand experiences, as well as custom clothing to further reinforce the brand’s visual identity during activations and events.


This role allowed me to contribute creatively to a renowned international brand, ensuring high-quality, impactful visuals across multiple touchpoints in the Portuguese market.

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